One of my favorite things about CoverGirl, is how they always pick such remarkable women to represent their brand. Just moments ago, the CG team announced not only the name of their hot new spokesperson but her intentions to dare women to be edgier!
With her sixth studio album ready to hit stores on September 16th, multiple award winner and mom-of-one Pink has just wrapped up her first print advertising campaign as CoverGirl’s newest spokesperson! P!nk, aka, Alecia Moore, has always exemplified the strength and fearlessness that many of us have admired from afar. Now as a member of the CoverGirl family, she is set to inject much of that power and edge into a new line of products that will debut this fall!
I have a lot to celebrate,” P!nk said in a statement. “I called my new album The Truth About Love, and the truth is that I have my beautiful family and baby girl, my new music, and now my partnership with COVERGIRL to love. Joining a group of women who have always inspired me –to laugh out loud, let my guard down, or play around with my beauty look – is such an honor.”
There isn’t much known yet about the line she will be fronting, but the release did give a tiny bit of details.
As the first chapter of her COVERGIRL story, the singer will be the face of a bold new mascara innovation from the brand. In the months ahead, P!nk will debut many more surprising new beauty looks on her lashes, lips and everything in between.
And here I was worried about colors getting a bit boring as we inch closer to the end of summer. There is no way a line fronted by our girl P!nk would be anything but fearless and fun!
It also hasn’t gone unnoticed that the official photo, shown below from P!nk’s Official Twitter account, goes out of its way to show off a delicious shade of orange on her nails. Is CG going to start making nail lacquers again?!